The Google Adwords Editor Rocks!

A few months back I downloaded the Google Adwords Editor and for some odd I reason I never used it. Well today I decided that I’d give it it a try and now I’m kicking myself because if I’d started using it earlier it would have saved me a ton of time.

The program itself works great and you can easily access your Google Adwords account from your computer without having to login to the site over the web. Essentially you can do pretty much anything with the editor that you can when logged into the Adwords site. Today I spent about half the time I usually do on a daily basis managing my Adwords account. So far the thing that I see is a really big advantage is ability to easily make bulk changes to your account in very short amounts of time. Oh yeah and I forgot the the best part about all of this, its FREE!

If you’ve got an Adwords account I highly recommend this great tool, because its already started saving me a ton of time. The only other request I’ve got at this time is for Yahoo and MSN put together their own account management tools to manage their PPC programs!